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Lenovo ThinkPad x100e

Lenovo ThinkPad x100e

I worked on the creative concept for Lenovo ThinkPad x100e, this also involved creating the storyboard. The Lenovo video introduced the new laptop by first presenting a hovering cube in a mysterious room. Through a series of graceful movements and fast paced edgy editing the products key features are presented, as the rooms environment dynamically responds to the laptop.

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